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Citadel, a doctor digital advertising and marketing firm, announces an expanded search engine optimization solution for plastic surgeons, focusing on on-line visibility, patient involvement, and technique growth. In her previous function as VP of Biddable Media Daga specialized in the advertising and marketing of health & health brands via all lifecycle phases: beginning with clinical trial employment campaigns, through the pre-launch market-shaping, launch and promotional stage, ending with license expiry and marketing sunsetting.

Among the important things Martin delights in most about his duty is the opportunity to research study and understand the subtleties of both new and recognized markets, and via expanding his understanding of them try to find the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's concentrate on information driven programs and ROI measurement, an essential differentiation in the industry. She thinks Underscore is the design for how media and advertising and marketing companies should, and will, develop in the future.

While at Underscore, she spent three years educating Online search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they determined exactly how to map Nielsen information to Yahoo's target market base and confirm out ROI from Fortress Surgeon Digital Marketing media to retail purchase.