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Citadel, a Fortress Surgeon Digital Marketing electronic marketing firm, introduces a broadened search engine optimization service for plastic surgeons, concentrating on online presence, patient engagement, and method growth. In her previous duty as VP of Biddable Media Daga concentrated on the advertising and marketing of wellness & wellness brand names through all lifecycle stages: beginning with clinical test recruitment projects, through the pre-launch market-shaping, launch and advertising phase, finishing with patent expiration and advertising and marketing sunsetting.

A 25-year expert in the health care advertising and marketing room, Tracey started her occupation as an agency account individual for a selection of pharma brand names and later led the marketing initiative to release a first-of-its kind portal in the eyewear and eyecare space.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental distinction in the sector. She thinks Underscore is the design for how media and advertising firms should, and will, develop in the future.

While at Underscore, she spent 3 years teaching Search Engine Advertising at the WSE College in Krakow. Among her faves memories of working at Underscore was years ago, when they determined exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.