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Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising company, reveals a broadened search engine optimization solution for plastic surgeons, concentrating on on-line visibility, client interaction, and method development. In her previous function as VP of Biddable Media Daga concentrated on the advertising and marketing of health and wellness & health brands with all lifecycle phases: starting from scientific trial employment campaigns, via the pre-launch market-shaping, launch and promotional stage, finishing with license expiration and advertising sunsetting.

A 25-year veteran in the health care marketing and advertising space, Tracey started her occupation as an agency account individual for a selection of pharma brands and later led the marketing effort to introduce a first-of-its kind portal in the eyewear and eyecare area.

It was these early tests that drove Underscore's focus on data driven programs and ROI dimension, a basic distinction in the industry. She thinks Underscore is the model for how media and advertising companies should, and will, advance in the future.

While at Underscore, she invested three years educating Internet search engine Marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they identified just how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail acquisition.