Digital Advertising And Marketing Services

Fortress Surgeon Digital Marketing, a doctor electronic advertising and marketing company, introduces a broadened SEO solution for plastic surgeons, focusing on online presence, patient interaction, and technique growth. Lauren's focus on ROI and passion for finding the essential details that transform campaigns from good to excellent include establishing a grand range multivariate examination framework using fractional factorial evaluation for recognizing ROI potential in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and developing an estimate strategy for anticipating ROI prior to media financial investment.

A 25-year professional in the health care marketing and advertising area, Tracey started her job as a firm account individual for a range of pharma brands and later on headed the advertising and marketing initiative to release a first-of-its kind portal in the eyeglasses and eyecare space.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the sector. She thinks Underscore is the version for just how media and advertising companies should, and will, evolve in the future.

While at Underscore, she spent 3 years educating Search Engine Marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years back, when they identified exactly how to map Nielsen information to Yahoo's target market base and confirm out ROI from digital media to retail purchase.