Citadel Expands SEO Services For Plastic Surgeons

Fortress Surgeon Digital Marketing, a doctor digital advertising and marketing company, announces an increased search engine optimization solution for plastic surgeons, concentrating on on-line exposure, person engagement, and method growth. Lauren's concentrate on ROI and interest for discovering the essential information that change campaigns from great to great include establishing a grand range multivariate test framework utilizing fractional factorial analysis for recognizing ROI possibility in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection strategy for forecasting ROI before media investment.

A 25-year veteran in the health care marketing and advertising room, Tracey started her career as a firm account person for a range of pharma brands and later on headed the marketing effort to launch a first-of-its kind website in the eyeglasses and eyecare space.

It was these very early examinations that drove Underscore's focus on data driven programs and ROI measurement, an essential distinction in the industry. She believes Underscore is the version for just how media and advertising companies should, and will, progress in the future.

While at Underscore, she spent three years educating Internet search engine Advertising and marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail purchase.