Citadel Increases Search Engine Optimization Services For Plastic Surgeons

Citadel, a doctor Fortress Surgeon Digital Marketing advertising and marketing company, introduces a broadened SEO solution for cosmetic surgeons, concentrating on online exposure, patient interaction, and practice development. Lauren's concentrate on ROI and interest for locating the essential information that change projects from good to excellent include developing a grand range multivariate test framework making use of fractional factorial analysis for comprehending ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and developing a projection method for predicting ROI prior to media investment.

A 25-year expert in the health care marketing and advertising room, Tracey began her profession as an agency account person for a range of pharma brand names and later on pioneered the marketing initiative to release a first-of-its kind site in the eyeglasses and eyecare space.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI measurement, a basic differentiation in the industry. She thinks Underscore is the version for exactly how media and advertising firms should, and will, evolve in the future.

While at Underscore, she spent three years educating Search Engine Advertising at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years ago, when they identified just how to map Nielsen information to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.