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Citadel, a specialist Fortress Surgeon Digital Marketing advertising firm, reveals an expanded SEO service for plastic surgeons, focusing on online visibility, person involvement, and technique development. In her previous role as VP of Biddable Media Daga concentrated on the advertising of health and wellness & health brand names through all lifecycle phases: beginning with professional trial recruitment campaigns, with the pre-launch market-shaping, launch and promotional stage, ending with license expiration and marketing sunsetting.

One of things Martin enjoys most concerning his role is the opportunity to research and comprehend the subtleties of both new and well established markets, and through expanding his understanding of them look for the Holy Grail of product-market fit.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a basic distinction in the industry. She thinks Underscore is the model for just how media and marketing companies should, and will, evolve in the future.

While at Underscore, she spent 3 years educating Search Engine Advertising at the WSE College in Krakow. Among her faves memories of working at Underscore was years ago, when they figured out exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail purchase.