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Citadel, a doctor digital advertising and marketing firm, introduces an expanded search engine optimization service for plastic surgeons, concentrating on online presence, patient engagement, and method growth. In her previous duty as VP of Biddable Media Daga concentrated on the marketing of health and wellness & health brand names via all lifecycle phases: beginning with medical test recruitment projects, via the pre-launch market-shaping, launch and advertising stage, finishing with patent expiry and advertising sunsetting.

A 25-year professional in the healthcare advertising and marketing room, Tracey began her occupation as an agency account individual for a range of pharma brands and later on pioneered the marketing initiative to release a first-of-its kind portal in the eyeglasses and eyecare space.

It was these very early examinations that drove Underscore's focus on data driven programs and ROI measurement, a fundamental differentiation in the sector. She thinks Underscore is the model for how media and marketing agencies should, and will, progress in the future.

While at Underscore, she invested three years instructing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years earlier, when they identified how to map Nielsen information to Yahoo's audience base and show out ROI from Fortress Surgeon Digital Marketing media to retail purchase.