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Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing agency, reveals an increased search engine optimization solution for cosmetic surgeons, focusing on on-line presence, person interaction, and method development. Lauren's focus on ROI and passion for finding the vital information that transform projects from great to wonderful include establishing a grand scale multivariate examination structure making use of fractional factorial analysis for understanding ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a projection approach for predicting ROI before media investment.

A 25-year veteran in the medical care advertising and marketing room, Tracey began her career as a company account person for a selection of pharma brands and later headed the advertising effort to introduce a first-of-its kind portal in the eyeglasses and eyecare room.

He leads a group of media technique, media preparation, media purchasing and media execution professionals that collaboratively ensure that campaign objectives are achieved in order to make the most of roi and interactions. Lauren's profession in digital and media began in the 90's, just as digital came to be a viable marketing channel.

While at Underscore, she spent 3 years teaching Internet search engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.